What is SEO and why is it important?
Search Engine Optimization, commonly known as SEO, is the practice of enhancing a website's visibility and ranking on search engine results pages (SERPs). This process involves a series of strategies, techniques, and best practices that aim to improve a website's organic (non-paid) search engine ranking, driving more traffic to the site and increasing its potential for conversions, sales, or other desired actions. Understanding the Basics of SEO At its core,...
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