Category: Branding

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Why should I rebrand?
  • 23 November 2023

Why should I rebrand?

Rebranding refers to the process of changing the corporate image, identity, or name of a company, product, or service. This can involve making a variety of changes, including introducing new logos, visual elements, messaging, and even shifts in a company's core values and positioning. Rebranding can offer benefits like refreshing a company’s image, standing out from competitors, reaching new customers and attracting fresh attention from the media. If you’ve been...

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What are the different ways of branding?
  • 27 July 2023

What are the different ways of branding?

Many of our clients ask us “What are the different ways of branding?” when trying to promote their businesses online. The process of branding is all about differentiating your brand from the competition. There are many different ways you can do this, from creating a logo to building a distinctive website. Let’s take a look at some of the most popular ways of branding right now. Creating a logo and...

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The Importance of Getting Branding Right
  • 12 February 2021

The Importance of Getting Branding Right

The Importance of Getting Branding Right is crucial when you are rebranding or branding for the first time. Your brand is everything. It speaks to your customers and lets them know who you are and what you have to offer. It exudes the message you want to send to the world. A brand is a powerful thing, and getting it right is what makes a business successful. This is why...

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